Home Culture Music Product placement, branding growing in popular music

As branding and advertising creep into almost every facet of life, a new study shows it's now making substantial inroads into popular music. The study examined in detail the yearly top 30 Billboard songs from 1960 to 2013 -- a total of 1,583 -- and found a steep increase in `advertainment' or the use of product placement, branding and name dropping among the most popular music in the United States. ...read more

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